Transformation Continuum, the leading Go-To-Market (GTM) and sales acceleration powerhouse for large technology enterprises, announced the appointment of Jeremy Stalter as its new Chief Executive Officer, effective April 7th, 2025. This strategic move marks a significant milestone in Continuum's growth trajectory, as the company positions itself for accelerated expansion and market leadership.
Cyber Threat Intelligence (CTI) has become a discipline that is easily misunderstood and incorrectly applied. Leaders in InfoSec may have learned how CTI teams can improve their security posture, but may not know how to effectively use CTI in their core functions. Learn the keys to CTI and how it can make all the difference for your organization.
The "space-race" has begun for GenAI and it's potential use-cases, leading to a tug-of-war between some of the industry's biggest titans. This GenAI beginner's guide serves as a current-state review of the underlying technologies and use-cases in order to understand the very bare-bone basics of AI and Machine Learning.
Sales acceleration and demand generation are top-of-mind right now, which is exactly why we've compiled our top-five strategies and insights in this article. Read on to find out how relationships, targeted marketing, and other key strategies can impact your revenue.
It’s no secret, at Continuum we love weaving in adult learning principles and behavioral psychology into everything we do. That's why we've compiled our top 7 learning principles that will change the way you enable customers, pre-sales engineers, sales, and leadership. So, what are the top crucial principles and their tailored applications in customer-facing, pre-sales engineering, sales, and leadership enablement? Read more to find out...
Artificial Intelligence (AI) will shape the conversational and technological landscape of 2024. It's no secret that AI took center stage in 2023, and this article examines what to look out for as artificial intelligence gets pushed further into the spotlight. Read now to expand your knowledge on lessons to avoid, our predictions, and how to make the most out of this opportunity.
Pre-sales engagements are often complex and nuanced, leaving you fretting about the details. In order to cut through the complexity, we've taken our experiences working across the industry and parsed out our top tips. Our clients range from Fortune 100s to early-stage startups, making this a comprehensive go-to guide for Pre-Sales tips!
There’s no doubt that there can be a summer sales slump. We’ve all been there. So what can leaders and sales teams do to combat the slump? Here are some of our favorite tips for turning your sales momentum into outcomes while beating the summer sales slump.
Ingram Micro's Nina Buik recently welcomed Continuum CEO Sabrina Shafer onto the hit podcast "B2B Tech Talk". It's safe to say this episode had something for everyone. Whether it was the power of meaningful relationships, Sabrina's background and experiences as an immigrant, or the ways in which AI is changing the tech landscape, Nina and Sabrina covered it all!
While Artificial Intelligence (AI) took center stage in 2023, AI will shape the conversational and technological landscape of 2024 in more impactful ways. This article lays out your 2024 AI Playbook, including lessons to avoid learning the hard way, how to optimize success with AI, and more.
